Friday, 6 January 2012

  • Genre
  • Overview
  • Director(s)
  • Production company or compaines
  • Any other companies involved?
  • when was it released?  Is this a significant time?
  • how many screens was it released on here and in the US?
  • Trailer - what sort of narrative expectations do you develop?  How successful do you consider the trailer to be?  Look at the full length trailer and the teaser trailer if there is one.
  • Poster campaign (again, might include a teaser poster with ltd information) - how does it sell the film?  Consider the mise en scene and information given
  • consider the use of the internet in the marketing of the film - what sort of things were done?
  • Was/Is there any merchandise available alongside the film, or promos in the way of things like happy meals/giveaways/competitions
  • was there a soundtrack?  Is there any significance/relationship to who the artist is or what the song is?
  • who are the audience, what are their needs and how have they been targetted?
  • what was the commercial (i.e. $ + £) and critical success (reviewers responses) of the film?
Films released last year:
Twilight Saga:  Breaking Dawn
Harry Potter and the Deathly Hallows Part II
Rise of the Planet of the Apes
Captain America: The First Avenger
Horrible Bosses
The Tree of Life
The Hangover Part II
Super 8
Midnight in Paris
Friends with Benefits
Thor
X-Men: First Class
Paranormal Activity 3
The Adjustment Bureau
Black Swan
Jane Eyre
Moneyball
Paul
Submarine
Brighton Rock
The Lion King 3D
Straw Dogs
Attack the Block

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